Strategy Evaluation and Advice


Course Objective

Academic and Research Skills:
You learn to discuss and apply theories on argumentation in a context of
strategic decision making.

Knowledge of Theory + Methods and Solving Complex Problems:
You learn to distinguish between academic and consultant criteria for
evaluating the quality of strategic advice, and you are able to apply a
relevant set of criteria to an existing advice report. You can identify
unsolved problems, and you work towards own solutions based on
literature study, interviews with the consultant, the client and experts
on the topic, and by own analysis.

Professional Social Skills:
You act in the role of a consultant who writes a second opinion, which
means reviewing an existing consultant report that is delivered to a
paying client. You also develop your own advice, you experiment with
acquisition and you practice with pitching your ideas.

Horizon Beyond Professional Area:
You become aware of the stakeholder context in which a consultant
assignment is done.

Self-Reflective Professional:
You learn to reflect on your work, how much time you need to do your
job, how to give and receive feedback on the work you and your peers
perform and how you develop towards becoming a consultant.

Course Content

This course is practical, and organized around one main assignment:
writing a second opinion. That is a common assignment for consultants.
Often companies or ministries develop a strategic plan based on what
internal staff members think would be a right course of action. However,
management can feel insecure about such a plan. In such cases they might
ask external consultants for a second opinion. Or a works council is
asked for their opinion, and they feel not qualified to give advice on
such a strategic plan. Then they might hire consultants to help them
out. Writing a second opinion requires a normative perspective in two
ways: first in making an assessment of the initial strategy, and second
in giving your advice on how to improve the client’s situation. To do
the second, you also do some own research in order to fill in the
discovered gaps. Strategy evaluation and advice is your first skills
course in the MC programme.

Teaching Methods

Lectures and tutorials

Method of Assessment

Assignments and intermediate take home exam


Bouwmeester, O. (2018) The Social Construction of Rationality: Policy
Debates and the Power of Good Reasons. London: Routledge ISBN:
Additional articles will be announced in the course manual.

General Information

Course Code E_BA_SEA
Credits 6 EC
Period P1
Course Level 400
Language of Tuition English
Faculty School of Business and Economics
Course Coordinator dr. O. Bouwmeester
Examiner dr. O. Bouwmeester
Teaching Staff

Practical Information

You need to register for this course yourself

Last-minute registration is available for this course.

Teaching Methods Lecture, Study Group
Target audiences

This course is also available as: