Course ObjectiveSBD 3.5 specifically addresses the Small and Medium Sized Enterprise
(SME) phenomenon: how are general trends and specific strategic issues
and theories different (or: the same) when it comes to managing small
businesses. This starts naturally with the birth of a startup and the
development towards an established business and further growth,
stagnation or demise.
The course is part of the Bachelor Specialisation Entrepreneurship and
is a stepping stone towards the Master of Business Administration
Strategy and Organization. This shows in the topics covered, the papers
used, the guest lectures and the assignments. Essential papers of
Entrepreneurship, Innovation and Strategy and Organization are presented
within the context of SME's.
Academic & research skills:
• argumentation – ability to put forward well-founded, substantiated
points of view, both in spoken and written format.
• application – applying acquired knowledge to other problems and in
• analysis – examining and understanding problems from different
Bridging theory and practice:
• has fundamental knowledge about the those disciplines relevant to the
fields of entrepreneurship, strategy and organization
• has specialised, in-depth knowledge and insights in the field of
• is able to apply theoretical knowledge in a specific business
• is encouraged to actively experience the chosen field in real-life
during the study
• excels at presenting (both orally and in writing) on substantive
aspects of the discipline
• ability to work in a team and reflect on your own role in the team.
• takes responsibility for his own learning
With regards to theory this course builds upon courses like Organization
Theory, International- Strategy, Organisation Behaviour and Human
Resource Management. With regards to the research and fieldwork to be
done, this course most specifically builds on Business Research Methods
I (BK and IBA), Business Research Methods II (BK and IBA) and uses the
learnings and experience from the Integrative Research Project (BK and
IBA) in the second year. The students will employ previously learned
qualitative research skills to research into SME cases and their own
Course ContentSmall and Medium Sized Entreprises (SME's) are facing tremendous
challenges, with the ongoing
digitalization and globalization today’s world of business is facing.
Next to the distinction in terms of size, SME businesses can also be
distinguished on the basis of their qualitative characteristics, such as
the crucial role of the owner-manager, the strong local and regional
focus and the presence of family in the business.
The theory and practice of the startup will be covered. After that
aspects of growth and development will be covered such as planning,
organizing, strategizing and leading small organizations. Different
aspects of innovation both in theory and practice will be part of the
course.This course offers a balance between theory, research and
practice within the frame of small business.
Method of AssessmentWritten exam – Individual assessment
Group project - Group assessment
Portfolio assignment - Individual assessment
LiteratureAcademic papers and book chapters, to be announced
Blank, S. & Dorf, B.. (2012). The Startup Owner’s Manual. Santa Rosa
(Ca.): K&S Ranch Press.
Osterwalder, A. (2010). Business Model Generation. New York: John Wiley
Recommended background knowledgeBK:
1.2 Organization Theory; 2.2 Strategy; 2.4 BRM I; 2.5 BRM II ; 2.5
1.2 Organization Theory; 1.3 Academic Skills; 2.2 International
Strategy; 2.4 BRM I; 2.5 BRM II.
|Language of Tuition||English|
|Faculty||School of Business and Economics|
|Course Coordinator||drs. A.C. Guldemond|
|Examiner||drs. A.C. Guldemond|
drs. A.C. Guldemond
drs. G.J. Beekman MA
You need to register for this course yourself
Last-minute registration is available for this course.
|Teaching Methods||Seminar, Lecture, Instruction course|
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