Cross Cultural Management


Course Objective

Upon completion of this interdisciplinary course, students have
broadened their horizon through accomplishment of:

Knowledge and problem solving:
− Students will learn to develop and expand knowledge and understanding
about: the basic (historical) drives behind national and organizational
cultural differences, the impact of cultural issues in and between
− Students will acquire an understanding of the importance and
effectiveness of integrating value differences as a key (international)
leadership strategy and problem solving capacity.

Academic skills:
− Students will be able to diagnose the influence of cultural
differences that play a role in intercultural relationships, global
business interactions, and (online/local) communities by applying
dilemma reconciliation models used in cross-cultural research.
− Students will be able to analyze business and leadership challenges
from different value perspectives.
− Students will be able to apply a methodology to elicit, chart and
reconcile cultural dilemmas that occur in a business context.

Professional self-reflection:
- students take responsibility for their own cross cultural learning and
critically reflect on their own cross cultural aspirations, strengths
and challenges
- students will increase awareness of their own cultural assumptions and
respect for other cultural and historical perspectives

Course Content

This interdisciplinary course introduces students to integrated
principles and models of
cross-cultural management. It aims to provide a new paradigm for looking
at business management practices in a global context and, thereby,
prepare students to act effectively in international business
environments. It demonstrates how cultural diversity, as opposed to
single cultural orientation is more effective at creating lasting and
innovative solutions to business challenges/dilemmas.The recent economic
crisis has unleashed a storm of critic and reflection about the state of
international business. From all corners of the globe, there is growing
call for a different kind of (corporate) leadership: less selfish and
bonus-oriented, and more concerned with the sustainable wellbeing of
company and society. This interest and attention to rethinking the
paradigms of leadership in a global and cross-cultural business context
has prompted the inclusion of a sub-theme within the course. In the
academic year of 2018-19, the CCM course will pay special attention to
‘Servant-Leadership’ as principle and way of life that guides a leader’s
capacity to both direct the organization and its people while at the
same time work in their service. This theme will be explored in a
symposium, included in this course.

Teaching Methods


Method of Assessment

Team assignment
Individual examination


Course literature will be announced via Canvas

Target Audience

The CCM course is one of the interdisciplinary electives, and relevant
to Master students in HRM, IM, LCM, MC, and S&O.

General Information

Course Code E_BA_CCM
Credits 6 EC
Period P5
Course Level 400
Language of Tuition English
Faculty School of Business and Economics
Course Coordinator dr. S.G.M. van de Bunt
Examiner dr. S.G.M. van de Bunt
Teaching Staff dr. S.G.M. van de Bunt
prof. dr. A.M.R. Trompenaars

Practical Information

You need to register for this course yourself

Last-minute registration is available for this course.

Teaching Methods Seminar, Lecture
Target audiences

This course is also available as: