Multi-Stakeholder Management

2019-2020

Course Objective

Academic and Research Skills:
- Understand and know why, for whom and how business goals and practices
can be multi-stakeholder collaborations.
- Possess understanding and knowledge of existing multi-stakeholder
collaborations.

Knowledge of Theory + Methods and Solving Complex Problems
- Apply understanding and knowledge of multi-stakeholder collaborations
to real-world cases of multi-stakeholder collaborations.

Professional Social Skills:
- Apply understanding and knowledge of multi-stakeholder collaborations
to real-world cases of multi-stakeholder collaborations.

Horizon Beyond Professional Area
- Formulate your own opinion, on the basis of theories and knowledge of
multi-stakeholder collaborations.

Self-Reflective Professional
- Students take responsibility for their own learning of theories and
knowledge of multi-stakeholder collaborations.

Course Content

In today’s international environment, firms are increasingly faced with
complex societal problems that force them to rethink how they interact
with stakeholders – including, among others, competitors, international
business partners, employees, customers, civil society organizations and
activist organizations. In this course, we focus on how firms should
strategically engage with stakeholders, for example in order to create
responsible solutions for pressing societal challenges. To engage with
stakeholders, managers may need to apply knowledge from a variety of
scientific fields including strategy, psychology and international
management, and they need to cultivate certain interpersonal skills.

The course will increase students’ knowledge, insights and skills by
offering lectures and tutorials focusing on the following themes:

- Why stakeholder management is necessary. In these lectures, we cover
societal arguments for managing stakeholders, as well as instrumental
arguments – this is, the business case – for managing stakeholders.
- Who are the stakeholders. In these lectures, we identify, analyze, map
and prioritize the stakeholders, depending on the specific purpose of a
stakeholder management project.
- How to manage stakeholders. In these lectures, we cover different
kinds of interaction formats with stakeholders.
- In tutorials, students apply acquired knowledge to a real-world case
in a stakeholder-oriented firm or in a multi-stakeholder initiative.
Students can choose their own project or work on a pre-existing project.

Teaching Methods

Lectures, guest lectures, and tutorials

Method of Assessment

Individual Exam (multiple choice and open question), Group Case Report;
Tutorial
Participation and Presentation.

Entry Requirements

Not applicable

Literature

A selection of academic papers, college slides, and cases will be
published in the course manual.

Target Audience

this course is of interest to students with an interest in social or
environmental responsibility, who follow Strategy & Organization or
International Management

Explanation Canvas

communication between students and the course coordinator goes via
canvas

General Information

Course Code E_BA_MSM
Credits 6 EC
Period P3
Course Level 400
Language of Tuition English
Faculty School of Business and Economics
Course Coordinator dr. K.J.P. Quintelier MA MSc.
Examiner dr. K.J.P. Quintelier MA MSc.
Teaching Staff dr. K.J.P. Quintelier MA MSc.

Practical Information

You need to register for this course yourself

Last-minute registration is available for this course.

Teaching Methods Seminar, Lecture
Target audiences

This course is also available as: